April Team Talk
What is a Team Talk?
They’re a monthly group call where the team take turns to present on a digital topic of their choice.
It’s a great way to ensure positive communication across departments. Plus they’re a really great way to learn about a new topic!
Topic covered this time:
This month was a group effort by our digital marketing team! Vicki (digital marketing lead), Ronalyn (PPC Executive) and Joe (Digital Strategist) put together an informative talk on omnichannel marketing strategy.
Some of the key topics covered in the Team Talk:
- What is Omnichannel marketing?
- How is it different to multi-channel marketing?
- The pros and cons of utilising it as a strategy
- Implementation of omnichannel marketing
- How to measure the effectiveness of omnichannel marketing
