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How We Are Shaping the Digital Future of Membership Organisations

Chris Morledge

Owner & Digital Lead

We’re proud to support the Digital Excellence (2025/26) Research Project, the UK’s leading digital benchmarking initiative for membership organisations and associations.

Now in its tenth year, this vital research which is led by MemberWise, offers your organisation a unique opportunity to benchmark your digital strategy and performance against others in the sector. It helps you understand where your digital efforts stand, where investment is headed, and how member needs evolve.

Why Take Part?

By completing the survey, your organisation will:

  • Contribute to the largest digital benchmarking project in the sector
  • Help shape the direction of digital strategy across membership bodies UK-wide
  • Receive early insights and access to the full results so you are able to make smarter, data-informed decisions
  • You will be invited to attend the official launch of the results

The research explores a wide range of critical areas, including but not limited to:

  • Digital strategy, goals and challenges
  • Member engagement and scoring
  • Digital estate investment
  • Personalisation, automation and AI
  • Online communities, apps and service delivery
  • CPD, online learning and assessments
  • CRM/AMS platforms and data management
  • Website performance and integration

Take the Survey

Participation is quick and easy. You can access the hosted version of the survey via the link below:
Complete the Survey (Password: takepart)

Backed by Copper Bay Digital

At Copper Bay Digital, we’re committed to helping membership organisations grow through smarter digital strategy, websites, and marketing. We believe this research plays a vital role in driving progress across the sector – and we encourage all membership organisations to take part.

Want to take your membership recruitment to the next level?

Get in touch today and learn more about how we support the sector.


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